A manufacturer was seeing usage prevalence in physician offices. To reach more patients, the product needed to be available in hospital outpatient departments (HOPDs) and ambulatory surgery centers (ASCs), where coding, coverage, and payment expectations are different.
PRO provided education to HOPD and ASC accounts on the coding, coverage, and payment expectations for their sites of care. Access teams helped stakeholders stay aligned on approvals and next steps, so new sites could begin using the product with a clear understanding of the process.
GRAPHIC
CONCLUSION
Total volume grew 400%, led by the entry of HOPDs and ASCs. Physician offices represented 90% of use in Year 1 and 47% by Year 4, while HOPDs reached 29% and ASCs 24%. Access teams that understand every site of care help a product reach patients wherever treatment is delivered. Learn more about our Market Access and Reimbursement services.